After starting out at luxury publishing house The Antithesis in Hong Kong over 10 years ago, I went on to write for print fashion and lifestyle publications Glass and IDOL in London. I later served as the APAC Features Writer for ORDRE News, a global digital platform covering the business of luxury fashion.

From there, I led the content and social direction for Singapore-based beauty startup YOURS, and most recently shaped brand narratives and content strategy for fine jewellery house
SARAH & SEBASTIAN in Sydney as their Brand Content Specialist.

 
 
 
 

SERVICES *
CONTENT STRATEGY | Brand Storytelling | WEB PAGE COPY|Campaign & Collection Messaging | Product Descriptions | EMAIL MARKETING | Social Media Strategy & Captions | JOURNAL CONTENT | Graphic Design